Works
Works
Recent Experience
Oct, 2024 - Current
UX Researcher / Designer, EyeCare Distributors
After extensive market research, we have officially initiated the development of EyeCareDistributors’ digital storefront. Our goal is to optimize the website's content to achieve higher sales and connect with a broader audience. By utilizing tools like WordPress, Figma, and WooCommerce, along with integrations such as QuickBooks for in-house management, we are focused on creating a user-friendly e-commerce experience. We believe this project will set the stage for new levels of success in the future.
OCt, 2024 - CURRENT
UX Researcher/ Designer, Eye Care Distributors
After extensive market research, we have officially initiated the development of EyeCareDistributors’ digital storefront. Our goal is to optimize the website's content to achieve higher sales and connect with a broader audience. By utilizing tools like WordPress, Figma, and WooCommerce, along with integrations such as QuickBooks for in-house management, we are focused on creating a user-friendly e-commerce experience. We believe this project will set the stage for new levels of success in the future.
OCT, 2024 - Current
UX Researcher/ Designer, Eye Care Distributors
After extensive market research, we have officially initiated the development of EyeCareDistributors’ digital storefront. Our goal is to optimize the website's content to achieve higher sales and connect with a broader audience. By utilizing tools like WordPress, Figma, and WooCommerce, along with integrations such as QuickBooks for in-house management, we are focused on creating a user-friendly e-commerce experience. We believe this project will set the stage for new levels of success in the future.
Jan, 2024 - October, 2024
Product Designer, Misfit Reveries
Collaborated closely with Alicia Bohrer, the owner and curator of Misfit Reveries, to elevate her brand from local creative popup shop markets in Rochester, NY, to a thriving digital marketplace. Currently guiding the transition from physical to digital sales by encompassing product design, brand development, and e-commerce strategy. Together we are successfully transitioning Misfit Reveries from a local market presence to a digital storefront, significantly expanding reach and customer base. Through the process we are developing a strong online brand presence, resulting in increased brand recognition and sales.
JAN, 2024 - October, 2024
Product Designer, Misfit Reveries
Collaborated closely with Alicia Bohrer, the owner and curator of Misfit Reveries, to elevate her brand from local creative popup shop markets in Rochester, NY, to a thriving digital marketplace. Currently guiding the transition from physical to digital sales by encompassing product design, brand development, and e-commerce strategy. Together we are successfully transitioning Misfit Reveries from a local market presence to a digital storefront, significantly expanding reach and customer base. Through the process we are developing a strong online brand presence, resulting in increased brand recognition and sales.
Jan, 2024 - october, 2024
Product Designer, Misfit Reveries
Collaborated closely with Alicia Bohrer, the owner and curator of Misfit Reveries, to elevate her brand from local creative popup shop markets in Rochester, NY, to a thriving digital marketplace. Currently guiding the transition from physical to digital sales by encompassing product design, brand development, and e-commerce strategy. Together we are successfully transitioning Misfit Reveries from a local market presence to a digital storefront, significantly expanding reach and customer base. Through the process we are developing a strong online brand presence, resulting in increased brand recognition and sales.
September 2021 - september 2024
UX Researcher / Designer/ Server, Giancarlos Sicilian Steakhouse
Through extensive user research involving both staff and customers, we developed a new application design for Giancarlos. The design incorporates solutions to streamline communication among staff, ensuring efficient service execution. Additionally, by leveraging AI and data filtering concepts, the application presents customized information for each customer. This allows for personalized service and accommodations for dining preferences or allergies, enhancing the overall dining experience.
September 2021 - September 2024
UX Researcher / Designer/ Server, Giancarlos Sicilian Steakhouse
Through extensive user research involving both staff and customers, we developed a new application design for Giancarlos. The design incorporates solutions to streamline communication among staff, ensuring efficient service execution. Additionally, by leveraging AI and data filtering concepts, the application presents customized information for each customer. This allows for personalized service and accommodations for dining preferences or allergies, enhancing the overall dining experience.
September 2021 - september 2024
UX Researcher / Designer / Server, Giancarlos Sicilian Steakhouse
Through extensive user research involving both staff and customers, we developed a new application design for Giancarlos. The design incorporates solutions to streamline communication among staff, ensuring efficient service execution. Additionally, by leveraging AI and data filtering concepts, the application presents customized information for each customer. This allows for personalized service and accommodations for dining preferences or allergies, enhancing the overall dining experience.
FEB, 2024 - May, 2024
Lead UX Designer/Researcher, UBGreen
I led a user experience design and research team at the University of Buffalo to explore solutions for increasing community participation in zero waste efforts. We developed a friendly community-based game application that effectively disseminated information about events and designated waste bin locations around campus. By creating a more accessible mobile product, we achieved a 80% increase in willingness to participate among initial interviewees. This accessible mobile product showed potential to boost participation in comparison to the original university website.
FEB, 2024 - may2024
Lead UX Designer, UBGreen
I led a user experience design and research team at the University of Buffalo to explore solutions for increasing community participation in zero waste efforts. We developed a friendly community-based game application that effectively disseminated information about events and designated waste bin locations around campus. By creating a more accessible mobile product, we achieved a 80% increase in willingness to participate among initial interviewees. This accessible mobile product showed potential to boost participation in comparison to the original university website.
FEB, 2024 - may 2024
Lead UX Designer, UBGreen
I led a user experience design and research team at the University of Buffalo to explore solutions for increasing community participation in zero waste efforts. We developed a friendly community-based game application that effectively disseminated information about events and designated waste bin locations around campus. By creating a more accessible mobile product, we achieved a 80% increase in willingness to participate among initial interviewees. This accessible mobile product showed potential to boost participation in comparison to the original university website.